Get closer to your customers

Advisory Board Benchmarking SURVEY

BENCHMARK YOUR CAB using the following areas of analysis:

  • Customer Advisory Board Goals & Objectives

  • Department/Function responsibility

  • CAB outputs and use

  • Size of average CAB meetings

  • Frequency of CAB activity

  • CAB member motivations & reward

  • Metrics used to measure CAB success

  • Annual CAB budget

  • Level of engagement from CAB members

  • Areas for improvement of CAB's



RECEIVE YOUR COPY by becoming a member of the Customer Advisory Board .org.  Our Annual Membership is only $249 which includes:
  • Best Practices & Template library
  • Social network of 100+ Customer Advisory Council practitioners
  • Member Directory
  • Global CAB Benchmarking Survey 
  • Annual CAB Conference (30% member discount)
  • Quarterly Conference Call (expert presentation + Q&A)

The Customer Advisory Board .org Benchmarking Survey is the largest polling of practitioners on the use, adoption and best practices of CAB's.  The survey results are available in a report format for our members to benchmark the ownership, structure, purpose and Return On Investment of their customer advisory initiatives.

Here's an example:

customer advisory survey